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Tuesday
, October 5 • 2:30pm - 3:00pm
The Art & Science of Omnichannel: The Intersection of Digital and Personal Engagement for HCPs
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Connect the dots between a strong brand/product strategy, the data, content, and engagement in a seamless way for your audience.
Define the capabilities that allowed for improved HCP engagement in a COVID environment and understand how to fill the gaps when needed
Develop a smooth transition and a stickiness factor that keeps our HCPs coming back, no matter the channel
Speakers
Dana Cohen
Director of Marketing, Nestle Health Science
Tuesday October 5, 2021 2:30pm - 3:00pm EDT
Main Conference Day 1